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A Day in the Life

At work almost everything is done on my phone, emailing, inventory management, price changes, Zoom meetings, training, checking sales, ordering merchandise, etc.  A day in my personal life with digital media consists of checking updates, sharing posts and engaging with friends and co-workers on social media sites such as Facebook, Workplace, and LinkedIn.

• Facebook is a social media and networking service. You can use it to share posts, connect with friends, join groups, and engage with content through likes, comments, and reactions. There is also Facebook Messenger, it can be used like text messaging. 
• Workplace is an online collaboration platform designed for businesses and organizations. Much like Facebook, there is a news feed.  There are also groups to share updates and collaborate.  Workplace also has Workplace Chat, which is very similar to Facebook Messenger.  Workplace also features broadcast live streams for meetings or presentations.
• LinkedIn is a networking platform for businesses, individuals, and organizations, primarily used for career development, industry discussions, job searching and networking.

I stream videos primarily on Netflix, Paramount+, and YouTube. These are streaming services that I subscribe to so I can watch documentaries, movies, and TV shows. SiriusXM is also a streaming service I subscribe to, I use it to listen to music or podcasts. 

Currently, I am an online student, and my textbooks are all digital.  For entertainment, I also enjoy reading books, which I usually do online as well. Sometimes I play games on my phone as well, which are downloaded from the Google Play store.  I do buy stuff on sites like Amazon, Walmart, Facebook Market Place and eBay. 

I have both positive and negative reactions when using digital media.  Facebook is great for staying connected with friends and family that live far away.  The downside is the ads and being wary of the scams.  Paramount+ has some great content but often seems to have glitches or lags.  Buying merchandise online is fast and convenient, but there is always the risk of being scammed and not getting exactly what you thought you ordered. 

Digital media is vital in marketing today.  It builds brand awareness, determines how businesses connect with the consumer and drives sales (Braun, (2025).  By combining digital strategies such as artificial intelligence (AI), content marketing, paid advertisements, search engine optimization (SEO), and social media companies can align their marketing to contribute to business growth and success (Braun, (2025).

References

Braun, K. (2025, May 7). How to drive performance with an Integrated Digital Marketing Strategy. Forbes. https://www.forbes.com/councils/forbesagencycouncil/2025/05/07/how-to-drive-performance-with-an-integrated-digital-marketing-strategy/